About Felicia

As a makeup expert and style/beauty writer, Felicia Walker Benson pours her heart and soul into her passion for all things fashion and beauty related. Felicia is Editor in Chief for ThisThatBeauty, a popular blog that regularly features fashion, lifestyle, beauty news, reviews, trend spotting, recessionista tips, industry interviews, and more!

Felicia is a contributing writer for Essence.com and LVCMag.com, Contributing Editor/New York Correspondent for The Makeup Girl as well as a Beauty Expert for Examiner.com. Additionally, Felicia is the Social Networking Editor for the premier professional makeup artistry magazine, ONMAKEUP.

With respect to Felicia’s makeup artistry, for the past two seasons of Mercedes Benz New York Fashion Week, her work has appeared on the runway. For Mercedes Benz New York Fashion Week Spring Summer 2009/10 and Fall Winter 2010/11, Felicia was Creative Director of Makeup and Lead/Key artist for the Vessel by Lois Samuels.

For the upcoming season of New York Fashion Week (September 2010) Felicia has been hired to once again lead the makeup for the Vessel by Lois Samuels.

Felicia skillfully combines her prior corporate experience, business acumen, and creative passion to provide social media and business development consultancy services to beauty brands, boutiques, salons, spas, and other small businesses. Her services include branding, marketing, PR, social media management, buying, merchandising, event planning, etc.

In March of 2009, Felicia launched her line of professional makeup brushes under the brand, ThisThatBeauty.

If you are a PR firm with a product pitch, you would like Felicia to speak at your event, book her for an on air appearance for a style/ beauty related feature, or you would like to submit your products for review, please submit your request via the contact form or email Felicia directly at ThisThatBeauty@gmail.com